How Much Do Instagram Models Make With 1 Million Followers

Hi there! Have you noticed the effort Instagram models and influencers put into creating content? If you’re thinking about pursuing a career as a model or influencer, you’re probably wondering how much you could earn with 1 million followers. I’m here to break down everything you need to know.

You see, being a model or Instagram influencer has become one of the highest-paying gigs outside of the traditional job market. Yes, this is true because you could actually make a living off modeling or influencing.

As an Instagram influencer, one of the things that helps you stand out from others is your active fan base. If you get a lot of attention on your page, you’ll be able to secure brand partnerships and receive requests for sponsored posts.

It’s similar to owning a blog like Ceetimax. As a blogger, you get guest post requests as long as you’re getting attention on Google. The same applies to Instagram modeling. As a model or influencer, your target should be getting at least 1 million active followers, and you must be very active on the platform.

How Much Do Instagram Models Make With 1 Million Followers?

An Instagram model or influencer with 1 million followers can make between $2,000 to $15,000. This revenue is based on various factors such as the type of brand promoting the product and negotiations. However, in an average month, with sponsorships, affiliate marketing, and Instagram revenue shares, an influencer can make over $15,000 in revenue.

If you are an aspiring Instagram model or influencer, I would advise you to take it seriously. Today, influencing has become a game changer for many people worldwide. One of the highest-paid Instagram influencers is Cristiano Ronaldo, who makes over $3 million in brand promotions due to his active and engaging fan base.

How Do You Become an Instagram Model or Influencer?

It’s simple but requires dedication, creativity, and ambition to succeed as a model or influencer. Choose a career as an Instagram creator, do the things you love, get attention, and make money. You need to know that it’s not going to be an easy journey; most times, you might feel like giving up, but if you really want to succeed, you’ll keep pushing regardless.

Step-by-Step Guide

1. Download and Install Instagram: Start by downloading Instagram on your phone and creating an account using your email or phone number. Choose a username that reflects your brand or identity and upload a profile picture to make your account easily recognizable to followers.
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2. Pick a Niche: Since you’re new, your next step is to select a niche that aligns with your interests or brand. In the next section, I’ve listed several niches to help you choose. Once you’ve decided, start creating content.

3. Start Creating Content: Don’t worry about being a professional from the start. As you grow, so will your skills. The key to success on Instagram is consistency. By consistently creating and sharing content, you can build a significant following and attract brand deals within a year.

5 Types of Niches New Instagram Influencers Can Choose From

1. Storytelling Niche: Just like it sounds, you’re all about telling captivating stories. These could be lamp tales or real-life occurrences that you explain in a funny or unique manner. Be original with your style of storytelling. You might be wondering where you’d get stories from, right? Calm down, I found a platform called Goodreads where you can get captivating stories. If you’re new to this and looking for a starting point, there are a few YouTubers who explain everything you need to know. With the help of AI like ChatGPT and MetaAI, you can generate photos you’ll need in the storytelling niche.

2. Review Niche: In the review niche, you have a broad range of products or services you can review. You can also review movies or other people’s content. Yes, it’s a thing now. If you go to Instagram reels, you’ll see many people worldwide whose content is based on discussing incidents or things that other creators have said. If an incident occurs during camping, you can talk about it, give your take, and ask your viewers to share their experiences in the comments.

3. Personal Life Niche: This niche focuses mostly on relationships, dating, and other personal life experiences. You can consider involving more people by discussing celebrities’ relationships. Talk about which couples are your favorite and every aspect of personal life. Most of your followers would want to share their own experiences if given the platform. With these niches, brands would be messaging you for promotional purposes and collaborations. It’s very important to pick a niche you really enjoy talking about, so you won’t get bored discussing it.

4. Football or Gaming Niche: One niche that has a very active online fan base is football or gaming. As an Instagram influencer, you could talk about anything relating to football, and everyone would have something to say. It’s such a profitable niche that can land you over $100,000 monthly with 1 million followers. The number of brands in this area is very competitive, so they can pay any amount just for their content to be in front of your audience. If you love football or gaming, this can be a game changer for you. PS: Football and gaming niches have billions of viewers and followers worldwide, so getting followers won’t be an issue.

5. Fashion/Beauty Modeling Niche: Models and influencers in this niche can make over $5,000 per week for collaborating with fashion or beauty product brands. If you’re skeptical about starting a career as a model, you should know that this industry has become very demanding over the past few years. You can become a plus-size fashion model in categories such as print model, runway model, or commercial model. To reach the position where brands seek you out, you need a good portfolio, a very active social media presence like Instagram, and a healthy lifestyle.

Top Influencers in the Fashion Niche:

Some top Instagram plus-size models in this category include, Gracie Bon, Marie Assi, Marie Bunny, and Brittany Jacques, among others. The list is endless, but if you have questions, the comments section will be open for more discussions.

How Much Do Influencers Make Per Month?

Instagram influencers with 50,000 to 100,000 followers can charge networks $50 – $200 for reels promotion. Some may charge $40 – $100 for story content promotion. While Instagram models with 300,000 to 1 million followers can make significantly more. Some ways Instagram pages with massive followers earn include paid sponsored posts, affiliate marketing, and other forms of influence.

How Much Do Influencers Make With 300K Followers?

With 300,000 followers and up, an influencer may expect to earn around $700 per post. While an influencer with 500,000 followers and up can expect to earn between $1,000 – $2,000 per post. Recently, brands have preferred to pay influencers directly because they know how to strategically promote their products to targeted customers. With direct promotional materials from brands to influencers, the brands expect a lot of attention because they are selling to a particular audience. So, the higher the number of your followers, the higher the amount you’d get paid.

How to Get Paid by Instagram as a Creator

To get paid by Instagram as a creator, influencer, or model, you need to be listed as one of their creators. To do this, follow this link to learn how you can become one. One general rule you must know is that you need to have at least 5,000 followers. This rule also applies to earning on Facebook because the two platforms are interconnected. You must also meet criteria like watch minutes and community guidelines.

Do Influencers Get Paid by Instagram in Nigeria?

Yes, as of July 2024, Nigeria was listed as one of the countries eligible to earn revenue shares. Models or an average influencer can earn between $100 – $10,000 from Instagram. This could be lower or higher depending on CPM and the country of viewers.

Wrapping Up

Models with followers between 500,000 to 1 million can expect to earn around $2,000 to $15,000 per month. Annual earnings can range from $50,000 to $100,000 for new influencers with less experience, while some top Instagram models and influencers may earn between $500,000 to $3 million. Kathryn Bernardo is another influencer who earns millions of dollars on Instagram. She’s a Filipino actress with millions of Instagram followers. You can become the next big thing as a model or influencer—all you need to do is get started.